NordStar is a Singapore-based Asia-Pacific marketplace that recently secured a $36 million investment from multiple investors. This exciting news was reported by the renowned tech news outlet TechCrunch. This article will discuss the details of the investment round and NordStar’s strategy for growth and success.
Overview of NordStar
NordStar is a Singapore-based Asia-Pacific marketplace founded in 2016. The marketplace focuses on allowing customers to buy and sell a wide variety of products ranging from clothing and electronics to groceries and household items. NordStar has quickly become a major player in the online marketplace scene in the Asia-Pacific region, currently boasting over 3 million registered users.
Details of the $36M Investment
The investment round was led by a group of three investors, with the largest one being China-based venture capital firm CDH Investments. The other two investors were Chia Tai Fook, a Hong Kong-based private equity firm, and South Korean venture capital firm KTB Ventures. This investment will help to fuel NordStar’s growth and enable the company to expand into new markets.
NordStar’s Growth Strategy
NordStar is aiming to become the leading marketplace in the Asia-Pacific region. To accomplish this, the company is focusing on providing a curated selection of products and services, as well as leveraging its user base to generate more sales. NordStar is also leveraging its strong network of partners as well as its data-driven approach to marketing to continuously refine its customer experience.
Summary
NordStar is a Singapore-based Asia-Pacific marketplace that recently secured a $36 million investment from multiple investors. The company is aiming to become the leading marketplace in the Asia-Pacific region and has a growth strategy in place to make this a reality. With the investment, NordStar will be able to expand into new markets and continue to refine its customer experience.